A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. There are just a few the reason why you need to protect your brand:

Notice

Trademark registration of the mark gives everyone constructive notice of your ownership. In my view, this most likely of, if not the most compelling reason for registering your mark. With notice, a third party doing a look on an identical or similar mark as yours will make sure that you already own the mark, is therefore put on notice that its use of similar or similar mark to yours may result in trademark infringement. 3rd workout party is used on notice to find a new and different mark. With such notice, registering your mark prevents a potential conflict in foreseeable future.

Social Media

Social media is the best way to resource for many people businesses. Customers search for brand names on kinds social media sites including Facebook, Twitter, and Pinterest. Each advertising venue has policies there to protect against improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on company for financial gain, for example, is not uncommon. Such improper practices can set off the venue suspending the wrongdoer’s internet sites account. Comprehend the venue’s policies for more. However, I have discovered that this complain to social media site of those wrongdoing and claim that another is usually your brand without permission, the sites administrator responds with a request of proof of ownership of the subject logo. A trademark registration gives compelling proof of brand ownership.

Brand Loyalty

Registering your mark shows a commitment to your logo and shows consumers that pledge. The goodwill that can be developed through such commitment is invaluable to a business.

Cybersquatting

Cybersquatters register domain names that is the same or similar to other parties’ trademarks or known brands with the one purpose of promoting them (to the rightful owner) a high value. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner suit and collect damages from individuals who register a site name will be identical or similar with your trademark.

Trademark Renewals

trademark registration renewal fee India registration can continue for as long as you continue utilizing the mark in commerce. There are some companies that have registered trademarks possess over a century old.

Trademark registration may not be for it doesn’t matter. However, there a number of compelling advantages of protecting your brand just as you protect any other business skill. A trademark is your business’ brand, its identifier. Protect it with trademark registration.